Absolutely fascinated by product placement. I reckon it's one of the best ways to advertise. I know it's frowned upon and all that but it's just great. When it's subtle enough, you don't even know you'r being advertised to... you just think...mmm i want a coke. In facrt I actually upgraded to Jame's Bond's phone. There a section in Casino Royale. Ten minutes of pure placement. He was driving a ford whilst checking his phone and uploading crap to to his Vaio!I still rate it however. If you can advertise to someone without them knowing it. It's good. BMW did those films for the Z4 (John Woo directed i think?) they were about 30 min long. But great action stuff.
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Absolutely fascinated by product placement. I reckon it's one of the best ways to advertise. I know it's frowned upon and all that but it's just great. When it's subtle enough, you don't even know you'r being advertised to... you just think...mmm i want a coke. In facrt I actually upgraded to Jame's Bond's phone. There a section in Casino Royale. Ten minutes of pure placement. He was driving a ford whilst checking his phone and uploading crap to to his Vaio!
I still rate it however. If you can advertise to someone without them knowing it. It's good. BMW did those films for the Z4 (John Woo directed i think?) they were about 30 min long. But great action stuff.
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