Friday, May 16, 2008

Youtube films for Mother

Like last year, Mother London is asking 2nd and 3rd year creatives from Bucks new uni to produce and seed videos on YouTube. The teams/individuals that get the most views will win a placement.

We dug through all the films and ordered them by views. There are some good ones and bad ones. It's quite interesting that a couple of them are takes on Sony/Cadbury ads fom Fallon. We like the top two. We think that it's a great assignment, creating something viral is one of the hardest things to do, yet everyone, no matter the budget can do it - perfect for young creatives.

11 comments:

Anonymous said...

are you mates with the top-hit videos creators? because you've almost certainly just guaranteed them the placement...

Anonymous said...

You scratch my back I'll scratch yours!

Wal said...

The top hit video is the best of them, we think. We haven't met those guys yet, though.

Anonymous said...

if you're unbaised and not favouring any particular team/creative, then shouldn't you make it a fair playing field and link to all the films?

It's a competition so obviously your recommendation will result in these teams receiving even more hits - which is all they need after all.

Wal said...

we linked all of them :) the reason we ordered them by hits, we dont think everyone can be bothered to go through all of them, so we didn't want readers to miss out on the good stuff. and the couple of hits wont make a difference at all if you see their numbers.

Anonymous said...

That really depends on the volume of hits you get on your blog, as to how many hits they may get.

The hits you also generate on your site have knock on effects, if they send it on to a friend, their friend does the same etc etc

So your decision in displaying and ordering them really can have an effect on the eventual winner.

Anonymous said...

I think you've done a really nice thing in featuring them at all. Very kind indeed.

]-[appy Thought said...

That face shaking one that's doing so well has just been used in a Baily's liqueur ad. Stolen or coincidence?

I'm not being mean, I'm interested

BOB said...

If I'm thinking of the same ad as you Matt, it's not such a recent ad for Bailly's either.

In that case I guess I'm saying it could be 'stolen'/used for inspiration.

Sarah Geldart said...

hello, I am Sarah, one of the three who made the Raspberry Duet film, thank you for your comments. I have not seen the Baily's advert yet - do you know who did it?

Wal said...

Hi Sarah! The ad they are talking about is for Bailey's by Nadine Akle and Ben Akers from BBH. Have a look:

http://www.youtube.com/watch?v=29yX135NGEY