It's our second week at Wieden+Kennedy London and things are going good, optimism on every corner. After the first five days were all about Nike the next few we'll be working on two Lurpak briefs. A great occasion to continue work after work at home in the kitchen, messing about with potatoes and other simple ingredients that go smoothly with slightly salty butter.
There's another brief on our desk, one that finds its way to every placement team here – to make a short movie. So time in between butter and sneakers is spent on a film with no restrictions. Quite a healthy creative diet we think.